New TW Feature: Racquet Selector (Behind the Scenes)

Whether you’re looking for a new TV, computer, golf clubs or racquet, the problem is always the same: Which one do you buy?!

Well, with the launch of our new Racquet Selector, we hope we can help ease your tennis racquet shopping woes. “But you already have a Racquet Finder,” you might say. True, but that one was designed for the more, how you say, “enthusiastic” tennis player. How many players, especially beginners, know terms such as swingweight, frame stiffness, balance point or beam width? These phrases and words are probably foreign to most of the casual tennis community. Which is why you won’t find them anywhere in the new Racquet Selector.

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We simplified this new Racquet Selector as much as we could.
- Are you a beginner, intermediate or advanced player?
- Do you want power, control or comfort?

That’s it!

After that, we’ll give you a list of racquets that we think would best fit your game and your needs. And from there, you can sort by brand and price.

You probably want to know how we came to recommend these racquets right? Let me give you a peek behind the curtain of how we decided on what racquets went where. There was a lot of thought that went into this. We didn’t just pull from specs off the RDC machine, but rather, it was a combination of 3 factors: static specs, TW University data and the TW Brain Trust.

The Brain Trust consists of a group of wise veteran employees at Tennis Warehouse who have hit with almost every racquet made in the past few years. We basically sat down and had a discussion about what racquets belonged in which category. It was a tedious process, but one that we felt was needed to make the new Racquet Selector as accurate as possible. After we picked the racquets, they were cross-checked with the TW University data as well as the static specs off the Babolat RDC machine. In the end, we came up with what we felt was an accurate and comprehensive list of racquets for each category.

Please give our new Racquet Selector a try. We welcome any and all constructive feedback. Our hope is that with this latest tool we will be able to help a broader range of tennis players find the right racquet. And if you really get into it, we always have our more in-depth Racquet Finder and, for hours of entertainment, TW University.

Jason, TW

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